Using Outreach Sequences
Birdie has first class support for LinkedIn steps in Outreach sequences. This means you can add LinkedIn steps (i.e. connection requests and InMails) to your Outreach sequences and let Birdie do the heavy lifting of executing these steps for you.
Step 1: Create your sequences with LinkedIn steps in Outreach
Birdie supports the LinkedIn steps LinkedIn: Send message
and LinkedIn: Send connection request
.
LinkedIn: Send message
sends an InMail an LinkedIn: Send connection request
sends a connection request.
You can add these steps to your Outreach sequences and Birdie will automatically execute them for you.
Message templates for connection requests
When creating a step for a connection request, you can add a template to include a personalized message with your connection request.
To do so, type your template into the textbox under Notes
. Within the template, you can use standard template variables.
Message templates for InMails
Outreach has built-in support for adding message templates to InMail steps. Birdie integrates with Outreach’s native functionality, so you would create your message templates as you normally would.
One enhancement you get with Birdie is that in addition to using Outreach’s standard template variables, you can also use Birdie’s standard template variables.
Step 2: Add prospects to a sequence
Once you have a sequence with supported LinkedIn steps, you can add prospects to it. In addition to adding prospects to a sequence using Outreach’s built-in functionality, Birdie also allows you to sequence prospects directly from LinkedIn.
Adding a single prospect to a cadence
From someone’s LinkedIn profile, click on the add person icon on the right-hand side.
You will see a modal asking you which sequence to add this prospect to. Select your desired sequence and click OK
.
Bulk adding multiple prospects to a sequence
From a LinkedIn or Sales Navigator search, you can select multiple prospects and then click Save
.
The Birdie Profile Exporter will appear. Towards the bottom, you will see a dropdown to optionally add these prospects to a sequence. Select your desired sequence and click View Profiles to Save
.
The Profile Exporter will add the prospects 1-by-1 and also enroll them in your selected sequence. Do not close this browser tab while this job is running. However, you can switch tabs and come back to it later to check on the progress.
Step 3: Execute your sequence steps
When your LinkedIn sequence steps come due, you can use Birdie to execute them and mark them as complete, which will automatically move prospects through their cadences.